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Ecotourism and Adventure Leadership

Ecotourism & Adventure Leadership Program Description

Ecotourism has been the fastest growing niche travel market for the last several years.

Ecotourism, by definition, is travel that focuses on being environmentally and culturally responsible while appreciating nature and promoting conservation. You will study nature and ecological sciences, interpretive/tour guide services, wilderness skills, hospitality tourism, and the lodging business.

Experience some of the most unique training opportunities in the United States by obtaining skills that focus on travel that is environmentally sound, culturally sensitive, and economically sustainable. In addition, each term offers a specialized focus to add to your education.

Students build their skills and knowledge in basic biological sciences, environmental issues, outdoor leadership skills, wilderness travel skills, natural history and cultural interpretation, resource and business management, assessment of ecotour-related ventures, and sustainable resource management.

Hocking College offers all-inclusive pricing and works with students to assure they have complete college funding, including financial aid, before they start classes. Please reference the course curriculum tab for program costs.

All-inclusive pricing includes the following:


$300......Learning Fee

$20........Health Center Services

$75........Career Center Services



$275....Smart Start*

Pricing for housing and meal plans can be found here.

*Recommended for all first-year college students.

A Career in Ecotourism and Adventure 
Leadership is an Exciting Daily Experience 

Graduates of the Ecotourism and Adventure Leadership program are employed in private and public ecotourism sites including positions in national parks, environmental and community education centers (zoos, museums, aquariums, nature centers), resort and lodge operations, adventure camps, adventure leadership schools, adventure therapy programs, outdoor education schools, and the tourism industry.

View the occupational profile

Student Learning Outcomes (SLOs) are statements of what a student will be able to do when they have completed a program. They represent the knowledge and skills a program has determined are most important for students to gain from that program and include both the Success Skills (institutional outcomes) and Program Outcomes. SLOs are specific and measurable so the program can accurately assess the degree to which students have achieved each outcome, and they align with college and institution mission and values. Data on the achievement of SLOs is used to make improvements in the program and increase student success. 

Success Skills

  • CE - Communicates Effectively
  • PA - Maintains Professional Skills and Attitudes
  • CT - Demonstrates Learning Critical Thinking, and Problem Solving Skills
  • ET - Maintains a Code of Ethics
  • HR - Practices Human Relations Skills
  • MS - Demonstrates Math Skills
  • GA - Demonstrates Community, Cultural and Global Awareness
  • IT - Implements Career-Appropriate Technology

To learn more about each of these, click here.

Program Outcomes

The following outcomes are skills, behaviors, and attitudes cultivated in students seeking the Associate of Applied Science in Ecotourism and Adventure Travel:

  • Assess and evaluate ecotourism-based activities as they relate to environmental responsibility,  sociocultural equity, and economic sustainability 
  • Plan, execute and evaluate guided interpretation programs
  • Inventory, develop and implement resource management plans for natural areas and ecotourism sites
  • Demonstrate competency in the safe operation and care of outdoor equipment (watercraft, ropes/rappelling/climbing, caving, canyoneering, backpacking, etc.)
  • Plan and lead a trip into a remote setting that focuses on developing wilderness skills
  • Properly maintain, repair, and determine the effectiveness of outdoor recreation equipment in a variety of contexts
  • Analyze, minimize, and educate others on the environmental impact of an array of outdoor activities and procedures on specific environments 

Retention Rates

Retention rates are determined by the office of Institutional Research utilizing the following criteria:
  • All registered fall/autumn students with registration status for the following fall/autumn.
  • Excludes special populations - College Credit Plus, Non Degree, Online Military and University Center.
  • Potential for upcoming fall/autumn excludes graduates from that fall/autumn, spring and summer terms.
Academic Year Retention Rate
2016 - 2017 61%
2015 - 2016 51%
2014 - 2015 56%


Graduation Rates 

Graduation rates are determined by the office of Institutional Research. To ensure appropriate time for data collection, this report will be run and posted annually in the last week of September for the previous academic year. It should be noted that annual graduation rates may change as students continue to graduate. The following criteria will be utilized for the calculation of graduation rates:

  • Overall Program Completion Rate is defined as a percentage of the ratio: 

    All graduates of the program
    All students with the program in their history of programs of study

  • For the purposes of reporting, the program completion rates are aggregated by academic year of entry.
  • A student is considered to have completed or graduated from a program or certificate by virtue of having been awarded the degree or certificate.
  • A student is considered to be undertaking activity in a program of study for the duration of time that they are in an active status in a program or certificate. This is defined by having a Program of Study with a status of ‘A’ during the duration of time they are taking coursework.  Should a student move in and out of active status in a program of study while continuing to take coursework, we only take into account the student’s activity while the program has an active status for that particular program of study.
Academic Year Graduation Rate
2016 - 2017 15.09%
2015 - 2016 19.4%
2014 - 2015 29.63%

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