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Music Management

Music Management Program Description

The Music Management degree program is designed to prepare students for careers in music production and music management while also revealing many other entryways into the music industry. 

Initially, all music management degree students complete a series of core classes that develop the foundational skills needed for virtually any career in commercial music. These core classes include music production, music theory, publishing, record label operations and new media. Students then select one of two areas of specialization – production or music management. Some students even elect to pursue both certificates. Students then dive in deeper into their chosen path.

Few music schools in Ohio offer as many opportunities as the music management degree program at Hocking College. Students get a unique, in-depth experience with this program, preparing them for any and all music management jobs that are out there – and if they’re not, this degree program teaches students the skills to make them exist.

Total In-State Tuition: $13,705 - $14,460
Total Out-of-State Tuition: $22,485 - $23,240

Hocking College offers all-inclusive pricing and works with students to assure they have complete college funding, including financial aid, before they start classes.

All-inclusive pricing includes course fees, in addition to the following:

PER SEMESTER
$300......Learning Fee
$20........Health Center Services
$75........Career Center Services

OPTIONAL FEES
$53......Parking
$275....Smart Start*
*Recommended for all first-year college students
Pricing for housing and meal plans can be found online here.

Few music schools in Ohio offer as many opportunities as the music management degree program at Hocking College. 

Graduates are employed as studio engineers, music producers, recording engineer, record label personnel, concert promoters, tour crew, music publishers, booking agents and musicians.

VIEW THE OCCUPATIONAL PROFILE

 

If you already have an intensive musical background you are encouraged to share your experiences with the School of Arts & Sciences. You may receive advanced credit for some courses, based upon experience equated to the college level coursework.

The following outcomes are skills, behaviors, and attitudes cultivated in students seeking the Associate of Applied Business in Music Management - Music Industry Track: 

  • Develop and maintain live appearance/performance strategies, associated negotiations, and contracts for a developing artist.
  • Manage artist publishing, licensing, and royalties associated with intellectual property.
  • Market, promote, and merchandise music product through physical and digital channels, utilizing conventional and new media platforms and tools.
  • Organize, budget, buy talent for, and promote live music events at various types of venues. 
  • Identify and develop artists' strengths to meet the needs of the industry
  • Create a marketable body of work in the form of a professional portfolio.

The following outcomes are skills, behaviors, and attitudes cultivated in students seeking the Associate of Applied Business in Music Management - Audio Production Track:

  • Create pre-production strategies (including microphone selection/placement, and choices regarding sound and talent isolation) in order to lead efficient professional recording sessions.
  • Create organized sessions to capture and edit audio within Digital Audio Workstation (DAW) (Ex. Avid ProTools). 
  • Repair, mix, and enhance audio using industry standard hardware and software to create finished commercial quality content. 
  • Demonstrate skills needed to reinforce (Front of House & Stage) and mix audio in live sound scenarios. 
  • Identify and develop artists' strengths to meet the needs of the recording industry
  • Utilize tools and basic electrical schematic comprehension to diagnose and repair audio equipment.
  • Create a marketable body of work in the form of a professional portfolio.

Student Learning Outcomes 

Student Learning Outcomes (SLOs) are statements of what a student will be able to do when they have completed a program. They represent the knowledge and skills a program has determined are most important for students to gain from that program and include both the Success Skills (institutional outcomes) and Program Outcomes. SLOs are specific and measurable so the program can accurately assess the degree to which students have achieved each outcome, and they align with college and institution mission and values. Data on the achievement of SLOs is used to make improvements in the program and increase student success. 

Success Skills

  • CE - Communicates Effectively
  • PA - Maintains Professional Skills and Attitudes
  • CT - Demonstrates Learning Critical Thinking, and Problem Solving Skills
  • ET - Maintains a Code of Ethics
  • HR - Practices Human Relations Skills
  • MS - Demonstrates Math Skills
  • GA - Demonstrates Community, Cultural and Global Awareness
  • IT - Implements Career-Appropriate Technology

To learn more about each of these, click here.

Program Outcomes

The following outcomes are skills, behaviors, and attitudes cultivated in students seeking the Associate of Applied Business in Music Management - Music Industry Track: 

  • Develop and maintain live appearance/performance strategies, associated negotiations, and contracts for a developing artist.
  • Manage artist publishing, licensing, and royalties associated with intellectual property.
  • Market, promote, and merchandise music product through physical and digital channels, utilizing conventional and new media platforms and tools.
  • Organize, budget, buy talent for, and promote live music events at various types of venues. 
  • Identify and develop artists' strengths to meet the needs of the industry
  • Create a marketable body of work in the form of a professional portfolio.

The following outcomes are skills, behaviors, and attitudes cultivated in students seeking the Associate of Applied Business in Music Management - Audio Production Track:

  • Create pre-production strategies (including microphone selection/placement, and choices regarding sound and talent isolation) in order to lead efficient professional recording sessions.
  • Create organized sessions to capture and edit audio within Digital Audio Workstation (DAW) (Ex. Avid ProTools). 
  • Repair, mix, and enhance audio using industry standard hardware and software to create finished commercial quality content. 
  • Demonstrate skills needed to reinforce (Front of House & Stage) and mix audio in live sound scenarios. 
  • Identify and develop artists' strengths to meet the needs of the recording industry
  • Utilize tools and basic electrical schematic comprehension to diagnose and repair audio equipment.
  • Create a marketable body of work in the form of a professional portfolio.

Download 2017-2018 Data

Retention Rates

Retention rates are determined by the office of Institutional Research utilizing the following criteria:

  • All registered fall/autumn students with registration status for the following fall/autumn.
  • Excludes special populations - College Credit Plus, Non Degree, Online Military and University Center.
  • Potential for upcoming fall/autumn excludes graduates from that fall/autumn, spring and summer terms.
Academic Year Retention Rate
2016 - 2017 51%
2015 - 2016 54%
2014 - 2015 44%

 

Graduation Rates 

Graduation rates are determined by the office of Institutional Research. To ensure appropriate time for data collection, this report will be run and posted annually in the last week of September for the previous academic year. It should be noted that annual graduation rates may change as students continue to graduate. The following criteria will be utilized for the calculation of graduation rates:

  • Overall Program Completion Rate is defined as a percentage of the ratio: 

    All graduates of the program
    __________________________________________
    All students with the program in their history of programs of study

  • For the purposes of reporting, the program completion rates are aggregated by academic year of entry.
  • A student is considered to have completed or graduated from a program or certificate by virtue of having been awarded the degree or certificate.
  • A student is considered to be undertaking activity in a program of study for the duration of time that they are in an active status in a program or certificate. This is defined by having a Program of Study with a status of ‘A’ during the duration of time they are taking coursework.  Should a student move in and out of active status in a program of study while continuing to take coursework, we only take into account the student’s activity while the program has an active status for that particular program of study.
Academic Year Graduation Rate
2016 - 2017 11.24%
2015 - 2016 29.21%
2014 - 2015 20%

Where do music management graduates end up working?

Graduates of the Music Management program work with all across the United States with recording studios, video game production houses, radio stations, record labels, live music venues, publishing houses, booking agencies and more.

Do I need prior experience?

No.  Although we welcome students at every level of experience, most of our students come to us with no prior experience with our studio equipment, software or the music industry.

What software and applications are your students using?

The Music Management program at Hocking College offers hands-on training in Avid Pro Tools, Slate, Waves and other third-party plug-ins, Microsoft Office Suite,  Adobe Photoshop, Lightroom, Illustrator, Premier, After Effects, In Design, Animate, Spark, and various mobile apps.

Does the Music Management program work with industry-related conventions, festivals, studios, venues, or record labels?

Each year our students work with industry leaders participating in events such as SXSW Music Festival in Austin, TX, ASCAP Expo, NAMM, and Nelsonville Music Festival, as well as many national and regional recording studios and music venues.  

Our students also help coordinate various live music and events, music festivals and community fundraising initiatives. Additionally, nearly every week we host national and regionally touring artists into our on-campus recording studios.

What certifications are available to students enrolled in the Music Management program?

Hocking College School of Music currently offers a Live Sound Certification that may be completed within one year.  It includes hands-on training with industry-standard analog and digital mixing consoles and peripheral equipment. It includes real-world experience at local, regional and national music venues.  

Further, the certification includes instruction in equipment maintenance and repair and introduces students to the fundamentals of electronics as it applies to the studio and live sound equipment. The certification also includes an overview of the contracts associated with concert promotion, backline and venue rental and international tour routing.


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